The Brands Are Very Sorry About Your Trauma
Why so many companies are inviting people to opt out of Mother’s Day emails
Ellen Cushing
Ellen Cushing is a staff writer at The Atlantic.
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Illustration by The Atlantic The End of the ‘Generic’ Grocery-Store Brand
They’re no longer terrible—in fact, they’re often the draw.
Illustration by The Atlantic. Source: ilbusca / Getty. The Perfect Pop Star for a Dumb Stunt
Katy Perry is exactly the kind of celebrity to go to space.
Illustration by The Atlantic. Sources: John Shearer / Getty; Blue Origin; Sam Tabone / Getty. There Are Two Types of Dishwasher People
And only one of them really knows how to load it.
Illustration by Matteo Giuseppe Pani / The Atlantic The Drink Americans Can’t Quit
Soda is still here—just with new cans and new slogans.
Illustration by Rose Wong The Great Salt Shake-Up
Why has kosher salt replaced table salt in American pantries?
Illustration by Tim Lahan Starbucks’ Most Beloved Offering Is Disappearing
It’s the end of free bathrooms—and of a particular fantasy.
Illustration by Ben Denzer Americans Need to Party More
We’re not doing it as much as we used to. You can be the change we need.
Aleksandra Mihajlovic / Connected Archives What Not to Wear
The false promise of seasonal-color analysis
Illustration by Arsh Raziuddin* The Luxury Makeover of the Worst Pastry on Earth
How panettone, the once-reviled Italian Christmas treat, became a high-end commodity
Illustration by The Atlantic. Source: Getty.
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